In South Africa knowledge of the healing power of plants is engrained in our cultures and trusted by people based on centuries of collective wisdom. A deep-rooted sense of nature’s ability to soothe and heal finds its expression in skin care based on natural plant extracts, many of them sourced from Africa’s rich biodiversity and […]
Just when you thought tired skin was here to stay, we’ve launched our most advanced anti-wrinkle range ever. The power of plants and the brilliance of skin science come together in the form of Olea Vitae, an extract of Olive plant stem cells that re-energise your skin’s natural repair mechanisms. Team that with our signature […]
When it comes to South African consumers, not only are we very diverse but our skins face some very harsh climatic conditions. No matter how impressive independent test results for our new HYDROFIRM-C+ Moisturiser are, the real test is out there on the faces of South African women. A total of 110 people (109 women […]
There’s an old saying – tried and tested. In the world of skin-care science what does tested mean? Thankfully, as a brand we never have to say that we have tested our products – or ingredients – on animals. African Extracts is endorsed by Beauty Without Cruelty, which has some of the strictest product and […]
Our skin is in a constant state of renewal, with cells forming, moving, hardening on the surface and shedding in about four weeks. About 30 000 skin cells are shed every minute! With ageing, and other factors like stress, lack of sleep and environmental factors, this natural renewal process begins to slow. The science of skin […]
Everyone’s talking about hyaluronic acid to trap water in the skin to smooth, plump and diminish wrinkles. Enjoy benefits of a supercharged hyaluronic acid in our Advantage Triple- Action Serum that provides five times the moisturisation after 24 hours. Drinking water throughout the day is recommended as the way to feel energetic and to keep […]
